What is clean beauty? A beginner's guide to best products with natural ingredients

Clean beauty is more than just a trend—it’s a growing movement toward healthier, safer, and more transparent skincare and cosmetics. But with so many buzzwords and mixed messages, what exactly does "clean beauty" mean? If you’ve ever felt confused about labels like natural , organic , or non-toxic , this guide is here to help you understand what clean beauty really is—and why it matters. What Is Clean Beauty? At its core, clean beauty means using products made without ingredients that are known or suspected to harm human health. These are skincare, makeup, and wellness products that are: Free of harmful chemicals (like parabens, phthalates, and sulfates) Safe for sensitive skin Made with ethically sourced and eco-conscious ingredients Transparent about what’s inside Clean beauty focuses on what’s left out —and just as importantly— what’s put in . Think nourishing plant oils, minerals, antioxidants, and skin-loving botanicals. Why Clean Beauty Matters Your ...